Energia Appoints Core as Lead Creative Agency

Core, Ireland’s largest marketing communications company, has been awarded the creative business for Energia, following a competitive pitch process, Core Creative, Core Strategy and Core Research worked together to fully understand the strength of Energia’s brand assets and respond to the brief, to successfully win the business.

Speaking about the appointment, Geoff Codd, Head of Marketing & Retail Development at Energia, said:

“We are very excited to be working with Core. Our goal at Energia is to change energy for the better, by generating sustainable energy and innovating with the latest technologies to transform the way our customers choose and use energy. We are looking forward to seeing how Core help us to achieve this goal, while also supporting business objectives of accelerating the growth of our brand and customer base.”

Caitriona Ní Laoire, Managing Director, Core Creative added:

“We are delighted that Core has been chosen as Energia’s creative agency. It’s an exciting time for Energia as the sector is at an important juncture. It is wonderful to have the opportunity to work with a brand that is committed to using innovation and emerging technologies to deliver better customer solutions. Energia have amazing brand stories to tell and we will work closely with the marketing team to bring these to life, helping deliver further growth for the brand in Ireland.”

Core was recently awarded seven Effies at the inaugural awards focused on marketing effectiveness, as well as receiving nominations at the ICADs and Kinsale Shark Awards.