Aviva Appoints Core Creative as Lead Creative Agency, Extending the Relationship with Zenith, part of Core.

Following a competitive pitch process, Core has been awarded the creative business for Aviva. This builds upon a strong relationship with Zenith, part of Core. With this appointment, Aviva has become the latest client who has chosen to work with Core’s Full Solution offering – bringing together Strategy, Creative and Media into one marketing communications partner.

Speaking about the appointment, Elaine Kearney, Senior Marketing Lead at Aviva said:

“We are excited to be working with Core Creative. We have had a successful relationship with Zenith and we have no doubt there will be plenty of synergy having our Creative agency alongside our Media team – virtually for now.”

Mike Garner, Creative Director, Core Creative added:

“We really enjoyed developing the creative idea that we presented in the pitch, and fortunately so did the marketing team in Aviva. It's great to be working with Aviva at this very exciting point in the brand's development, and we look forward to developing effective campaigns through this collaboration.”