2025 Digital Trends
The Digital Leadership Team in Core ranks the top 10 key priorities for advertisers for 2025.
2024 Creator Economy Boom: Key Trends, Insights, and Future Projections
Why Netflix sees live events rather than conventional sport as its future.
Meta rolls out live AI, translations, and Shazam to its smart glasses
AI influencers are here – but will they ever replace humans?
Irish companies ‘falling behind’ on AI.
TikTok launches new online shop in Ireland, taking on retail giants.
TikTok Approved Disinformation Ads: Global Witness Investigation
Moniify: A New Digital News Platform
UK Reddit users surge, outpacing X and LinkedIn in the market
TikTok announce they will block beauty filters for teens
Political spending on digital ads: How do the parties compare?
As Black Friday approaches, Buyer (and advertisers) beware
Consumer Mindset - November 2024
Informed by Ireland’s Consumer Sentiment Index, this report looks at consumer confidence in November 2024.
Digital Digest
Digital Digest news including stories on Google, Netflix & Meta.
Australia moves to ban social media for under 16’s
Digital Digest Content - Australia to ban social media for those under 16
Amazon is shutting down its free ad-supported streaming service
Digital Digest Content - Amazon to close down its free ad supported streaming service, Freevee
Latest ranking update from Google underway from November 11th
Digital Digest News - featuring an update on Googles latest rollout of their update to their search algorithm
IAB Ireland Highlights Benefits of Gold Standard Certification in New Awareness Campaign
Trust and Transparency - IAB Ireland Highlights Benefits of Gold Standard Certification in New Awareness Campaign
Pinterest Launches Performance+
Pinterest recently unveiled their new product, embracing new AI and automation tools for their lower-funnel campaigns.